Privacy Policy

1. Introduction

Welcome to Lexiroza ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, and disclose your information when you visit our website at lexiroza.com (the "Site").

By using Lexiroza, you agree to the collection and use of information in accordance with this policy. If you do not agree, please discontinue use of the Site.

2. Information We Collect

a. Personal Information You Provide

We may collect personal information that you voluntarily provide to us, including:

• Account Information: When you sign up for Lexiroza Pro, we collect your name, email address, and payment processing information (processed securely by our third-party payment processor).
• Communications: When you contact us via email or support forms, we collect your name, email address, and the contents of your message.

b. Information Collected Automatically

When you visit Lexiroza, we automatically collect certain information, including:

• Device Information: IP address, browser type, operating system, device type, and language preferences.
• Usage Data: Pages viewed, time spent on pages, games played, tools used, referring URLs, and clickstream data.
• Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies as described in Section 5.

3. How We Use Your Information

We use the information we collect to:

• Provide, operate, and maintain the Lexiroza website, tools, and games.
• Process and manage your Lexiroza Pro subscription.
• Improve, personalize, and optimize your experience on the Site.
• Analyze usage patterns to enhance our content and features.
• Serve targeted and non-targeted advertisements (see Section 4).
• Communicate with you regarding service updates, security alerts, and support.
• Detect, prevent, and address technical issues and fraudulent activity.
• Comply with legal obligations.

4. Advertising and Third-Party Ad Networks

Lexiroza displays advertisements to support our free tools and content. We work with third-party advertising companies, including Raptive (formerly AdThrive), to serve ads when you visit our Site.

How Advertising Works

These third-party ad networks may use information about your visits to this and other websites (excluding your name, address, email address, or telephone number) to provide advertisements about goods and services of interest to you. This is called "interest-based advertising."

Third-Party Ad Partners

Our primary ad partner is Raptive. You can learn more about Raptive's data practices and opt-out options at https://raptive.com/privacy-policy/.

We may also work with additional ad exchanges, supply-side platforms (SSPs), and demand partners as part of our header bidding setup.

Your Choices Regarding Advertising

• Opt-Out of Interest-Based Advertising: You can opt out of interest-based advertising by visiting the Digital Advertising Alliance's opt-out page or the European Interactive Digital Advertising Alliance.
• Google Ads Settings: You can manage your Google ad personalization at https://adssettings.google.com.
• Lexiroza Pro: Subscribing to Lexiroza Pro removes all advertisements from the Site.

5. Cookies and Tracking Technologies

Lexiroza uses cookies and similar tracking technologies to enhance your experience, analyze traffic, and serve relevant advertisements.

Types of Cookies We Use

• Essential Cookies: Required for the basic functionality of the Site, such as remembering your game progress and language preferences.
• Analytics Cookies: We use Google Analytics and Microsoft Clarity to understand how visitors interact with our Site. These tools collect information such as how you arrived at the Site, which pages you visit, and your interactions with games and tools.
• Advertising Cookies: Our ad partners (including Raptive) use cookies to build a profile of your interests and show you relevant ads on our Site and elsewhere.
• Preference Cookies: Remember your settings and preferences for future visits.

Managing Cookies

You can control and manage cookies in your browser settings. Please note that disabling certain cookies may affect the functionality of the Site. Most browsers allow you to:

• View and delete cookies on a per-site basis.
• Block third-party cookies.
• Block all cookies.
• Set preferences for cookie notifications.

A cookie consent banner is displayed on your first visit to allow you to select your preferences.

6. Data Sharing and Disclosure

We may share your information in the following situations:

• With Ad Partners: We share anonymized or pseudonymized data with our advertising partners to serve relevant ads.
• With Service Providers: We engage trusted third-party companies to assist us in operating the Site (e.g., hosting, analytics, payment processing). These providers are bound by contractual obligations to protect your data.
• For Legal Reasons: We may disclose your information if required to do so by law or in response to valid legal requests.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

We do not sell your personal information to third parties. However, the use of advertising cookies by our partners may be considered a "sale" under certain privacy laws (see Section 9 for your rights).

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, or as required by law. Specifically:

• Account Information: Retained for the duration of your account plus 90 days after deletion, unless a longer retention period is required by law.
• Analytics Data: Retained in aggregated form for up to 26 months.
• Communications: Retained for the duration of the inquiry plus 12 months.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption of data in transit via TLS/SSL.
• Secure, token-based payment processing (we do not store credit card numbers).
• Regular security audits and monitoring.
• Access controls limiting data access to authorized personnel only.

No method of transmission over the Internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

9. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data:

For Residents of the European Economic Area (EEA) and UK (GDPR)

• Right to Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure: Request deletion of your personal data (subject to certain exceptions).
• Right to Restrict Processing: Request restriction of how we process your data.
• Right to Data Portability: Request a transfer of your data to another service provider.
• Right to Object: Object to the processing of your data for direct marketing or legitimate interests.

To exercise these rights, contact us at privacy@lexiroza.com. We will respond within 30 days.

For Residents of California (CCPA/CPRA)

Under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), California residents have the following rights:

• Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected about you.
• Right to Delete: Request deletion of personal information we have collected from you.
• Right to Opt-Out: Opt out of the "sale" of your personal information. As explained in Section 4, our use of advertising cookies may be considered a "sale" under CCPA. You can opt out by clicking the "Do Not Sell My Personal Information" link on our Site or by contacting us.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.
• Right to Correct: Request correction of inaccurate personal information.

To exercise your CCPA rights, please contact us at privacy@lexiroza.com or submit a request through our privacy contact form. We will verify your identity before processing your request.

For Residents of Other US States

Residents of Colorado, Connecticut, Virginia, Utah, and other states with applicable privacy laws may have similar rights regarding their personal data. Please contact us to exercise your rights.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States, where our servers and service providers are located. We ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) where required by applicable law.

11. Children's Privacy

Lexiroza is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us at privacy@lexiroza.com and we will promptly delete such information.

12. Third-Party Links

Our Site may contain links to third-party websites. This Privacy Policy does not apply to those websites. We encourage you to review the privacy policies of any third-party sites you visit.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by updating the "Last Updated" date at the top of this page and, where appropriate, by other means (such as a banner notification on the Site).

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us:

• Email: privacy@lexiroza.com
• Support: support@lexiroza.com